Among online casual games, papa's games is a much-liked genre.  These games, which center on business modeling and time management, let users run several virtual businesses—from bakeries to restaurants—with an eccentric twist.  This genre is appealing for gamers of all ages because of its laid-back and easily available character.  Its appeal comes from the vibrant colors, oddball characters, and slow difficulty development.  Working to increase their efficiency and get rewards, players learn multitasking, organization, and strategic thinking.